frankie shoots uniqlo's new jw anderson collection

We spent a day in the sun shooting Uniqlo’s new JW Anderson collection, capturing those awkward first-date vibes: the just-too-long silences, the overthinking and all the sweet moments in between. Take a peek at the shoot below. Left: Sereto wears Uniqlo JW Anderson shoe cut jeans $79.90, oversized cotton parka $99.90, striped t-shirt $29.90, socks $5.90. Right: Sara wears Uniqlo JW Anderson wrap knot skirt $59.90, polo short $29.90, 2WAY tote bag $59.90. Sereto wears Uniqlo JW Anderson patchwork sweatshirt $59.90, roll up shorts $49.90, socks $5.90.

Left: Sereto wears Uniqlo JW Anderson hat $29.90, oversized shirt $59.90, roll up shorts $49.90, 2WAY tote bag $59.90; Uniqlo supima cotton t-shirt $19.90. Sara wears Uniqlo JW Anderson linen blend belted dress $79.90. Right: Sereto wears Uniqlo JW Anderson shoe cut jeans $79.90, oversized cotton parka $99.90, striped t-shirt $29.90. Sara wears Uniqlo JW Anderson short blouson $59.90, straight high rise jeans $59.90.  Left: Sereto wears Uniqlo JW Anderson patchwork sweatshirt $59.90, roll up shorts $49.90. Sara wears Uniqlo JW Anderson wrap knot skirt $59.90, polo shirt $29.90. Right: Sereto wears Uniqlo JW Anderson hat $29.90, oversized shirt $59.90, roll up shorts $49.90; socks $5.90, Uniqlo supima cotton t-shirt $19.90. Sara wears Uniqlo JW Anderson patchwork sweatshirt $59.90, cargo jogger pants $79.90.

Left: Sereto wears Uniqlo JW Anderson patchwork sweatshirt $59.90, roll up shorts $49.90, hat $29.90. Right: Sara wears Uniqlo JW Anderson linen blend belted dress $79.90. Sereto wears Uniqlo JW Anderson oversized colour block blouson $129.90, contrast collar polo $39.90, shoe cut jeans $79.90.

PHOTOGRAPHY Bri Hammond PHOTOGRAPHY ASSISTANT Gina Pulfer HAIR AND MAKE-UP Ollie Savage MODELS Sereto at Chadwick Models and Sara Draca at Stone Street Agency BRANDED CONTENT DIRECTOR Emily Naismith ACCOUNT MANAGER Molly Condon

This photoshoot was produced in partnership with UNIQLO’s new JW Anderson collection. It will be available in-store and on the UNIQLO website from September 8, 2022. Preview the full Uniqlo JW Anderson collection here